Good Idea For Sellers
Sellers often ask real estate agents for ideas which will make their property more appealing to prospective buyers. In the real estate business, we often refer to this process as "staging" the property and it's important. Staging often includes discussions about reducing interior clutter, curb appeal, setting the dining room table, changing the color of the bathroom towels to match the tile, and zillions of similar topics. The goal of effective staging is to allow your house to look its very best by displaying your own good taste.
Recently I ran across a staging idea that was so simple and easy to do that I'm surprised more sellers don't do it.
Simply turn on your stereo with some nice, soft, mellow music.
Keep the volume low; this is supposed to be background music. Visitors should be aware of the music, but it should not be overpowering. It's "mood music". Man, does this ever make a great impression when the buyer is walking through your house. For some reason, the effect of the music seems to be even more dramatic if you're not in the property when it is being shown. It's a really nice touch and adds a bit of sophistication to your property presentation and an air of welcome that buyers seem to appreciate.
I suggest loading some mellow jazz or maybe some light classical CD's. Nothing heavy. I think instrumental music is best for staging a house or condo, but appropriate vocals might be nice too. It's up to you. I'd recommend staying away from rap or rock. Remember, you're setting the mood for selling, not dancing. If you don't have a stereo, tune in an appropriate station on your FM radio. That's probably just as good.
How's that for a simple idea? I'm going to recommend it to the sellers I represent on a regular basis. Why not give it a try, and let me know if it helps!
Recently I ran across a staging idea that was so simple and easy to do that I'm surprised more sellers don't do it.
Simply turn on your stereo with some nice, soft, mellow music.
Keep the volume low; this is supposed to be background music. Visitors should be aware of the music, but it should not be overpowering. It's "mood music". Man, does this ever make a great impression when the buyer is walking through your house. For some reason, the effect of the music seems to be even more dramatic if you're not in the property when it is being shown. It's a really nice touch and adds a bit of sophistication to your property presentation and an air of welcome that buyers seem to appreciate.
I suggest loading some mellow jazz or maybe some light classical CD's. Nothing heavy. I think instrumental music is best for staging a house or condo, but appropriate vocals might be nice too. It's up to you. I'd recommend staying away from rap or rock. Remember, you're setting the mood for selling, not dancing. If you don't have a stereo, tune in an appropriate station on your FM radio. That's probably just as good.
How's that for a simple idea? I'm going to recommend it to the sellers I represent on a regular basis. Why not give it a try, and let me know if it helps!
-30-
posted by Terry Ward at 2:25 PM
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